Booking.com is looking for innovative startups that are passionate about finding creative solutions to the unique opportunities related to responsible tourism in urban areas. 

 

Founded in 1996 in Amsterdam, Booking.com quickly scaled from a small startup to one of the largest travel e-commerce companies in the world. With a mission to empower people to experience the world, Booking.com invests in digital technology that help take the friction out of travel. At Booking.com, we connect travellers with the world’s largest selection of incredible places to stay. Booking.com has now more than 17.000 employees in 198 offices, spread over 70 countries worldwide. 

 

Booking aims to keep their customer at the centre of everything they do. This means that they strive to keep their destinations happy and healthy so that their customers can experience them for years to come. To make a positive, lasting impression on the global travel industry, Booking.com knows that meaningful change can only come about through strategic and deliberate collaboration throughout the entire ecosystem. Therefore they believe that, by investing their time, energy and passion in the right projects and backing the right people with the right ideas, they can help accelerate discovery and scale solutions to communities and destinations worldwide.

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THE CHALLENGE

Booking.com is looking for teams of innovators that are passionate about finding creative solutions to the unique opportunities related to responsible tourism in urban areas. While the destination and focus of this Cares Lab is Amsterdam, they are accepting applications for innovative solutions from all across the EU that can also be applied to Amsterdam. The following topics are of interest:

TOURISM DISPERSAL

Relieving pressure on crowded tourist areas

INCLUSIVE GROWTH

Making sure that everyone in the city benefits from the growing tourism opportunity, including an even more diverse array of local businesses

BEHAVIORAL AWARENESS

Educating travelers about how to act more like a local, including tackling topics related to littering and street pollution, noise control, and waste management, i.e. recycling and sorting, etc.

WHAT'S IN IT FOR YOU

  • Pitching in front of an expert jury to win grants up to 25k

  • Potential pilot project with the Municipality of Amsterdam

  • Expert coaching from your Booking.com mentor

  • Access to the extensive network of Booking.com

ADDITIONAL CRITERIA

  • Be a registered entity in Europe

TIMELINE

AUGUST 26TH

APPLICATION DEADLINE


The deadline for applications is August 26th.
SEPTEMBER 3RD-7TH

PHONE INTERVIEWS


Shortlisted startups will be invited for a short phone interview between September 3th and 7nd.
SEPTEMBER 12TH

ANNOUNCEMENT SELECTED STARTUPS


Selected startups will be announced starting from September 12th.
OCTOBER 9TH-11TH

BOOKING.COM CARES LABS


Between 8-10 selected startups will be invited to the HQ of Booking.com for a 3-day innovation Challenge in Amsterdam, the Netherlands. Transportation and accomodation cost are covered.
Deadline passed

The deadline for this Challenge has passed, please check out our other Challenges