THE CHALLENGE
Wealth management and the mutual fund market has a bland and dull reputation. Many people think it’s put away for businessmen and the riches. Robeco wants to show the world that investment can be fun, that anyone can do it, alone or together with your friends or family working towards a common goal. Although goals that lay so far in the future are difficult to maintain it can be a great motivator. We are looking for solutions in the following areas:
GAMIFIED INVESTMENT PLATFORMS
Solutions that can gamify investment to make it more fun and easier to understand. The solution must focus on maintaining a low entry barrier and making disciplined investing fun and rewarding.
REFERRAL MARKETING TOOLS
Solutions that focus on a community investment platform, where referral marketing tools are used to attract more users. For example, having a group of people invest together towards a common goal while having fun, learning and motivating each other.
TOOLS FOR A SPECIFIC CUSTOMER GROUP
Solutions that are tailored to a specific customer group. For example youngsters, who tend to spend more and live in the “now” and also women, who are underrepresented in investment services.
WHAT'S IN IT FOR YOU
Pilot contract with Robeco
Expert coaching
Access to network
ADDITIONAL CRITERIA
Your solution should be
Have a working prototype or demonstrator
Be able to launch a finished product or service within the next 6 months
TIMELINE
DEADLINE APPLICATIONS
The deadline for applications is January 23th.
ANNOUNCEMENT SELECTED STARTUPS
End of January we announce the selected startups
ROTTERDAM UNLOCKED EVENT
Selected startups will be invited for one-on-one business meetings during the event from 18th till 20th of February in Rotterdam, Netherlands.
PILOT PHASE
The most relevant startup(s) will enter into the pilot phase from end of February onwards.