Water.io Smart Packaging turns the package into an active product that helps the consumer when using the product. Every day billions of packaged goods are manufactured and sold to consumers. The product package serves mainly as the holder of the product. These same packages have been around for many years, though many of their attributes have changed, their main function stayed the same: holding the product. The main reason that packages stayed the same is that they are passive. Many refer to this as: “The client wants the product, not the package”. maybe packages can add more value ? The Water.io packages and caps do much more than close the bottle or package, they measure usage, remind to use and monitor end of life, communicating all the information.
WHO: Founded by Lior Shalev, Nimrod Kaplan, Kobi Bentkovski and Yoav Hoshen
WHEN: Founded in 2015
RING EXPERIENCE: Heavyweight winner of Get in the Ring Israel
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