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Every year thousands of individuals suffer physical activity related injuries. Some of these can prove to be lifelong if proper treatment is not given in due time. Additionally, with the growth of amateur to semi pro sporting competitions, athletes’ performance demands are growing tremendously; putting more strain and risk of injury on individuals doing constant physical exercise.
Challenge Statement: It is reported that a semi-pro athlete or college level athlete can receive up to 4 preventable injuries a year related to their sport. Similarly, military or police units, that often undergo strenuous activity, receive more than 7 body or exhaustion related injuries a year. This can be related to muscle pains, cardiovascular strain, or even bone fatigue resulting in cartilage loss.
Scope for Innovation: With such risks constantly threatening such individuals’ livelihoods, the demand for a solution to prevent such occurrences presents itself. Following the growth of wearable (body) technologies, such as heart rate monitors, glucose tracking, motion sensors, impact sensors, geo-locators, distance trackers etc, data becomes available to decipher information that might prove important to health and athlete organizations as well as individuals. Having the ability to collect, organize and draw conclusions from raw data about the physical activity occurring can be a critical indicator for when injury will or will not occur.
Having information about an athlete, soldier, or hard laborer may mean that post physical activity, certain attention can be given towards that individual where the risk is highest. An overly high heart rate, or a blood sugar level too low can also indicate, in live data transfer, that an individual’s body is under too much strain, and at risk of injury.
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Similarly, such data may provide information about the performance of such athletes during a certain sport. Having x amount of jumps in a game, or running x amount of distance can provide valuable information to athletes, coaches or health staff regarding long term targets.
Our Solution of the Week, Kinduct was founded in 2010 to build a ‘human performance platform’ with the goal of identifying increased risk of injury and optimizing performance. By collecting data from athletes and physical workers, raw information is processed and analyzed to draw concrete conclusions and summaries about the health and performance of an individual. Such information not only helps reduce risk, but improves the individual’s performance for athletes or workers that may not have the budget or resources to provide high tech body monitoring services that is available in professional sports.