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Are you an innovative entrepreneur with a sustainable business plan? Do you contribute to an eco-friendly lifestyle and reduce greenhouse-gas emissions? Your plan might be worth €500,000!

Sign up for the Postcode Lottery Green Challenge 2017: a global search for the best green business plan. A competition for bright entrepreneurs that successfully combine sustainability, entrepreneurship and creativity. The winner receives €500,000 to further develop their service or product and bring it to market within the next two year. The runner-up will receive €200,000.

Entrepreneurs from all over the world can submit their sustainable business plans until the first of June, 2017, at All entries must be submitted in English. Mid-July, the organization will announce the 25 nominees who are in the running towards becoming a finalist.

Five finalists will be selected Mid-August for the final round of the competition. If you have been selected you will be invited to come to the grand final Amsterdam on September 14. There you will present your business plan in front of a selected audience and an international panel of experts.

The winner will not only take home half a million euros – you will also get expert coaching and help in bringing your idea to market. The Green Challenge competition is organized by the Postcode Lottery (active in The Netherlands, Sweden, the UK and Germany).


Which startup emerges as the leading Dutch Impact Maker? Tune on October 29 to find out
Get your FREE ticket!


Willem Kesteloo – PHYSEE – The Netherlands
PHYSEE’s windows boast the first fully transparent energy-generating glass. A coating collects light and solar cells in the frame convert it to electricity. In dense cities, commercial buildings can account for most carbon emissions. PowerWindows can supply half the energy for a renovated commercial building and up to 100% for a new building.

Jurriaan Ruys – Land Life Company – The Netherlands
The Cocoon from Land Life Company is designed to support a seedling through its critical first years. The Cocoon provides water and shelter. This way, the Cocoon produces independent, strong trees, which are not reliant on external irrigation and can survive harsh conditions.

Arthur Kay – Bio-bean – United Kingdom
Bio-bean uses a patented process to upcycle waste coffee grounds into two advanced biofuel products, namely biodiesel and biomass pellets used for powering buildings and transport systems.